Privacy Policy

1. Introduction

Welcome to PriceCheck ("we," "our," or "us"), operated by SHALIN & SYON AHIR PRIVATE LIMITED (CIN holder), having its registered office at 19 Gautam Park, Anklesvar, Bharuch, Gujarat, India — 393001. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.pricecheck.co.in (the "Platform") and use our price comparison services.

This policy is compliant with the Digital Personal Data Protection Act, 2023 (DPDP Act), Information Technology Act, 2000, and other applicable Indian laws.

2. Information We Collect

2.1 Information You Provide

• Search queries for products
• Payment information (processed securely via Razorpay)
• Phone number (for referral program, optional)
• Email address (for account creation, optional)

2.2 Automatically Collected Information

• Device information (browser type, operating system)
• IP address and approximate location (city level only)
• Usage data (pages visited, time spent, search patterns)
• Cookies and similar tracking technologies

2.3 Information We Do NOT Collect

• We do NOT store your complete payment card details
• We do NOT collect sensitive personal data (religion, caste, health data)
• We do NOT access your contacts or personal files

3. How We Use Your Information

We use collected information for:

• Providing price comparison services
• Processing payments for price reveals
• Managing the referral program
• Improving our services and user experience
• Preventing fraud and ensuring platform security
• Complying with legal obligations
• Sending service-related communications (not marketing)

4. Data Sharing and Disclosure

We may share your information with:

• Payment Processors: Razorpay for processing UPI payments (subject to their privacy policy)
• Service Providers: Cloud hosting, analytics providers who assist our operations
• Legal Authorities: When required by law, court order, or government request

We do NOT sell, rent, or trade your personal information to third parties for marketing purposes.

5. Data Retention

• Search history: Retained for 90 days for service improvement
• Payment records: Retained for 7 years as per Indian tax laws
• Account information: Retained until account deletion request
• Anonymized analytics: May be retained indefinitely

6. Your Rights (Under DPDP Act 2023)

As a data principal, you have the right to:

• Access: Request information about data we hold about you
• Correction: Request correction of inaccurate data
• Erasure: Request deletion of your personal data
• Grievance Redressal: Lodge complaints about data processing
• Nominate: Nominate another person to exercise rights on your behalf

To exercise these rights, contact our Data Protection Officer at contact@pricecheck.co.in

7. Data Security

We implement appropriate security measures including:

• SSL/TLS encryption for all data transmission
• Secure payment processing via PCI-DSS compliant Razorpay
• Regular security audits and vulnerability assessments
• Access controls and authentication mechanisms
• Data encryption at rest

8. Cookies Policy

We use cookies for:

• Essential Cookies: Required for platform functionality
• Preference Cookies: Remember your language selection
• Analytics Cookies: Understand usage patterns (anonymized)

You can control cookies through your browser settings. Disabling essential cookies may affect platform functionality.

9. Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware of such collection, we will delete the information immediately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of the Platform after changes constitutes acceptance of the modified policy.

11. Grievance Officer

In accordance with the Information Technology Act, 2000 and DPDP Act, 2023, the details of our Grievance Officer are: